KCChamberHero
KC Chamber Website
The Kansas City Chamber of Commerce serves as the voice of business in Kansas City, connecting companies of all sizes to opportunities, resources, and each other. With a mission to advance economic development and foster a thriving community, the KC Chamber needed a modern digital platform to reflect their role as a dynamic leader in the region’s business landscape. They partnered with Prelude to design and build a website that would serve as an engaging hub for their members and the broader community.

The Ask

To design and develop a new website for the KC Chamber that provides seamless navigation, intuitive functionality, and a welcoming experience for their diverse audience of business leaders, entrepreneurs, and community members.

Defining the Vision

The goal was to create a platform that not only served as a practical resource but also reflected the KC Chamber’s energy and leadership in the business community. By focusing on intuitive navigation and engaging content, we aimed to deliver a digital experience that connected users to the Chamber’s offerings and highlighted the value they bring to Kansas City.

The Approach

A user-first strategy to build a website that inspires connection and action.

Crafting an Intuitive Structure

The redesigned site features streamlined navigation to help users quickly find resources, event information, and membership benefits. By organizing content into clear categories, we created a seamless experience for visitors, regardless of their goals.

Highlighting the Chamber’s Value

Through modern design and impactful storytelling, the website communicates the KC Chamber’s mission and accomplishments. High-quality visuals and concise content showcase their impact, while calls to action encourage users to engage with the Chamber’s programs and initiatives.

Empowering the KC Chamber Team

Built on a robust content management system, the platform allows the KC Chamber team to easily update events, news, and member resources. This flexibility ensures the site remains fresh and relevant, supporting the Chamber’s evolving needs.

The Impact

The new KC Chamber website is a vibrant digital hub that reflects their role as a leader in Kansas City’s business community. Enhanced usability and engaging content have driven increased member engagement, while the streamlined backend tools have empowered the Chamber team to manage their digital presence efficiently.

Our Role

Strategy
Discovery & Research
User Experience
Design
UI/UX Design
Website Design
Digital
Information Architecture
Website Development
Wireframing