
The Ask
The University of Kansas Alumni Association wanted to evolve their digital presence to better reflect the vibrant and diverse Jayhawk community. They needed a platform that would enhance engagement, foster deeper connections among alumni, and showcase the pride and legacy of KU in a modern, impactful way.
A Unified Experience
Prelude collaborated with the KU Alumni team to create a website that reflects the energy and pride of KU’s alumni network. The result is an engaging, user-friendly platform designed to strengthen connections, amplify alumni stories, and provide a seamless experience for users.



Designing for Pride and Community
The website’s design showcases the unique KU brand with a bold yet welcoming aesthetic. Vibrant colors, modern typography, and dynamic visuals bring the spirit of the Jayhawk community to life, while the layout highlights stories, events, and resources that matter most to alumni.
Streamlining Navigation and Content
We restructured the site’s navigation to prioritize ease of use, making it simple for alumni to find key resources like event details, membership benefits, and opportunities to give back. Engaging content blocks and intuitive user flows ensure that every visitor feels connected and informed.



Empowering the KC Chamber Team
The site was built on a robust and flexible CMS, enabling the KU Alumni team to manage content effortlessly. From sharing news to updating events, the backend tools provide full control over the platform, keeping it fresh and dynamic for years to come.
The Impact
The new KU Alumni website serves as a vibrant digital hub for Jayhawks worldwide. With an engaging design, improved usability, and tools to keep content fresh, the site strengthens the Alumni Association’s ability to connect with their community, share inspiring stories, and drive participation in events and initiatives.
